Marketing automation buying intelligence

Best marketing automation software pricing and alternatives for 2026.

Compare 2 sourced marketing automation vendor guides, calculate effective cost per user, and evaluate monthly, annual, and three-year alternatives.

Category planning benchmark

Up to 26%

Average planning opportunity across this category. This is not a guaranteed saving; use each vendor calculator with your own contract and usage data.

Common cost drivers

  • Marketable contacts and activity volume
  • Journeys, scoring, attribution, and channels
  • Data sync, implementation, overages, and support

Marketing automation pricing guides

Independent planning resource. Product names belong to their respective owners. Confirm current prices, taxes, contract terms, and feature requirements with each vendor.